FRANCHISE HERALD
Saturday May 25, 2013

updated - May 25, 2013 Saturday EDT

Samsung Rolls Out Anti-iPhone 5 Ad, Smartphone War Gets Nasty

Sep 15, 2012 09:28 PM EDT

Apple announced the highly anticipated iPhone 5 this Wednesday and preorders for the phone are already sold out and Samsung won't be taking this new competition lying down.

In a new ad the Korean electronics company will begin printing on Sept. 16, Samsung has stacked the specs of its Galaxy S III smartphone against the newly-announced iPhone 5 as it attempts to lure potential Apple customers away from its new phone offering. According to Digital Trends, Samsung is currently filming a new anti-Apple ad likely targeting the new handset (and its fans).

Like Us on Facebook

Samsung ad against Apple iPhone 5 (Samsung)
Samsung ad against Apple iPhone 5 (Samsung)

Since the ad has been released by Samsung, it is promoting S III and the copy says, "It doesn't take a genius," and follows that with, "The next big thing is already here, Galaxy S III."

Samsung tries to tout the Galaxy S III as the better phone by offering a longer list of specs compared to the iPhone 5. It also boasts some features which are better than Apple's in terms of HD resolution, talk time and RAM. It also features near-field communications (NFC) technology, not included in the iPhone 5, which allows users to pay at checkout with a mobile phone.

Samsung does omit some popular, well-known features of the iPhone 5 like FaceTime, iCloud, and iTunes integration. The ad also compares the Android 4.0 against the iOS 6.0 which actually works against Samsung since the iOS is this year's version, while the Android is already a year old.

Last month the iPhone's main competitor, Samsung's Galaxy S3 smartphone, outsold the iPhone 4S for the first time ever, though admittedly this may have been in part down to Apple fans holding out for the soon-to-launch iPhone 5.

Related:iPhone 5: Consumers Can't Really Tell the Difference between iPhone 5 and 4 [VIDEO]

Get the Most Popular Franchiseherald Stories in a Weekly Newsletter
© 2013 Franchise Herald. All rights reserved.
TRENDING ON THE WEB

Connect With Franchise News

Email Newsletter

TOP 10 FRANCHISE FOR 2013

  • RANK
    FRANCHISE NAME
    STARUP COSTS
  • 1nc
    Hampton Hotels
    $3.7M - 13.52M
  • 2nc
    Subway
    $85.2K - 260.35K
  • 3up
    Jiffy Lube Int'l. Inc.
    $196.5K - 304K
  • 4down
    7-Eleven Inc.
    $30.8K - 1.64M
  • 5up
    Supercuts
    $103.55K - 196.5K
  • 6up
    Anytime Fitness
    $56.3K - 353.9K
  • 7down
    Servpro
    $133.05K - 181.45K
  • 8down
    Denny's Inc.
    $1.18M - 2.4M
  • 9down
    McDonald's
    $1M - 2.16M
  • 10down
    Pizza Hut Inc.
    $295K - 2.15M
Real Time Analytics