Franchise News

First Watch Opens Seventh Southeast Florida Location Next Year

Sep 25, 2013 05:00 PM EDT | By Justin Stock

Breakfast, lunch, and brunch restaurant chain First Watch is coming to Deerfield Beach, Fla. next year.

The new addition will be the company's seventh restaurant location in Southeast Florida according to a press release on Restaurant News.

"Over the past seven years, we have gained a strong, loyal customer base in Southeast Florida that we are confident will carry over to this new restaurant in Deerfield Beach," Chris Tomasso, chief marketing officer for First Watch said in a statement. "Given the proximity to our two Boca locations and the success of those restaurants, it seemed natural that we would look for a site in Deerfield Beach. We will continue seeking additional growth and expansion opportunities in this region and look forward to bringing our unique Breakfast, Brunch and Lunch offerings to even more residents."

The new location will be in the Deerfield Mall at 3600 W. Hillsboro Blvd. and employ 25 people. The new space which used to house an H&R Block location, will be 3,000 square feet in measurement and have a patio where people can sit to eat outside.

The restaurant chain opened its first location, a few months after the company opened a location in the Mission Bay Plaza at 20401 State Road 7, in Boca Raton the press release reported. This was also the time First Watch said it was going to relocate its Boca Village Square restaurant to 21170 St. Andrews Blvd. early this month.

The new Deerfield Beach restaurant has an interior design concept which brings traditional design elements of the restaurant and contemporary executions together. This is done by using natural light to illuminate the restaurant the most possible extent while the location is open during the day.

The restaurant chain serves its full menu seven days a week from 7 a.m. to 2:30 p.m. Free newspapers and Wi-fi internet access are also available to customers. 

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