updated - May 20, 2013 Monday EDT
The founders of Anytime Fitness recognized early on that the industry was ripe for innovation. Backed by more than 30 years of industry and entrepreneurial experience, they developed a trend-setting business model that allows people to work in the enjoyable and fast-growing fitness industry as an independent business owner.
what do people really want from a health club?
The founders understood that consumers were looking for convenience and affordability. Yet, they were not willing to accept substandard equipment or lackluster environments. This knowledge led to the development of a 24 hour, co-ed fitness franchise. Our members can exercise even when the club is not staffed. Plus, we offer the exclusive benefit of Anywhere Club Access, which allows members to use all Anytime Fitness centers worldwide with one standard membership. Many gyms also offer 24 hour tanning and certified personal training as conveniences for their members.
Where our model really stands out from the crowd is in their use of proprietary access software, security, and surveillance technology. The integration of these systems allows owners to operate safe and secure clubs with greatly reduced staffing needs. The exclusive access system allows a club to be open on a 24 hour basis. Our system, which includes remote monitoring of a closed circuit television system and personal safety devices, allows members to feel safe and secure, even when a club is not staffed. In addition, our member check-in software is fully integrated with the onsite security systems.
be your own boss
And still have the freedom and flexibility to do what's important to you! With Anytime Fitness, you can be your own boss, without having to go it alone. As a franchisee, you will use exclusive technology to operate your club, including:
*Access and security systems, integrated with billing and payment processing.
*Member check-in and data management tools, integrated with marketing features.
*Tanning access systems, integrated with Point of Sale functionality.
*Vending solutions, cashless design allows members to charge purchases to their member account, creating revenue without staff!
*Worldwide membership reciprocity program, known as Anywhere Club Access.
With our model, you can own a health club and still have a flexible schedule. Our exclusive systems integration allows you to run a 24 hour operation without additional staff! This gives you an enormous competitive advantage, as payroll is the majority expense incurred by traditional fitness clubs. As a club owner, you can devote time to the other important areas of your life, while still allowing members full access to your facility.
We offer the convenience people are seeking in a fitness center. Ninety percent of our members live within 1-3 miles of their club. Plus, our Anywhere Club Access clearly adds to the convenience we offer our members, which is the top reason consumers choose one club over another.
It's an affordable fitness option for everyone. In contrast to the low price tag, Anytime Fitness clubs are scrupulously clean and bright, with expertly designed workout areas. Inside each gym, members will find cutting-edge equipment that is safe and easy-to-use.
Round-the-clock tanning, in a safe and secure environment, is another prominent feature of our business model. For a nominal add-on fee, members use their access card to activate a tanning session. Safety features built-into our software protect members from lengthy tanning sessions and multiple sessions per day. *Certain states prohibit 24 hour tanning.
An exceptional member experience is at the core of our business model. Club owners are passionate about providing a high-quality member experience. We offer a welcoming and clean environment to everyone, regardless of his or her fitness level or ability. Our members can rely on a supportive atmosphere that encourages them to strive for and meet their health and fitness goals.
the fitness market continues to grow
You have a wide range of choices in franchises. So, why is fitness the right market for you?
Consider the fact that nearly a million people join health clubs each year, pushing membership to 41.3 million people nationwide*. This number is likely to grow as more people commit to an active lifestyle, often spurred by the increasing number of corporate wellness programs and health insurance incentives.
Where will the vast majority of this growth continue to happen? In the 24-hour, co-ed model invented and pioneered by our founders Chuck Runyon and Dave Mortensen.
Since our founding in 2002, we have maintained robust growth rates. As the world's largest, and fastest growing, 24 hour, co-ed fitness franchise, we continue to break records and receive industry accolades.
How did we catapult to the front of our class? For Anytime Fitness, it's about the basics. First, we offer a proven business model to passionate entrepreneurs. Then, we offer unwavering franchisee support during all phases of club development and ongoing operations. Plus, we continually evaluate the tools and information we provide our franchisees. When a new idea or better option comes along, we implement those tools on a franchise-wide basis.
The market continues to expand for both prospective franchisees and potential club members. Currently, we have more than 3,000 territories sold and a membership base of over 1 million and growing! With nearly 60% of existing franchisees owning more than one club, the growth of the franchise will be enhanced by those who genuinely know the business model and its brand. In addition, we are actively selling franchise locations in Canada, Mexico, Australia, New Zealand, United Kingdom, Poland, Netherlands, Belgium, Luxembourg, Japan, and Qatar. Further global expansion is underway. Learn more on the International Opportunities page.
The typical franchisee has a passion for fitness and an entrepreneurial spirit. Ranked as one of the top low cost franchise options, club owners tend to experience a return on their investment at a faster pace than other businesses.
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