Marketing
Taco Bell Revives Fan-Favorite Double Decker Taco Ahead of Halloween Celebration
Taco Bell is bringing back the beloved Double Decker Taco, available nationwide until October 30, in celebration of Halloween, with a lower price than its last menu appearance.
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How the son of a McDonald's manager made a franchise company that makes $1 billion in revenue
How the son of a McDonald's manager made a franchise company that makes $1 billion in revenue How the son of a McDonald's manager made a franchise company that makes $1 billion in revenue Anytime Fitness has been called the fastest-growing franchise business ever, zooming to 3,500 clubs by the end of 2016 including 1,000 international locations, all in 14 years.
Apple Partnership with Hermes for Watch Gets Mixed Reviews
Tech giant Apple Corp. has partnered with French luxury brand maker Hermes to produce limited edition Apple Watches meant for the high-end market.
McDonald's Refuses Burger King's McWhopper Offer for World Peace
Fast food giant McDonald's Corp. turned down the offer of rival Burger King for a one-day truce to collaborate on a "McWhopper" sandwich for World Peace Day, saying the two brands can do better than that.
Chinese E-Commerce Giant Alibaba Buys 20% Stake in Suning for $5 Billion to Boost Services
Chinese e-commerce giant Alibaba bought a 20% stake in Chinese consumer electronics retailer Suning for $4.6 billion saying the investment will help its distribution network in the country.
Converse Introduces Redesigned, More Comfrotable Chuck Taylors
Apparel maker Converse introduced on Friday redesigns to its iconic sneaker Chuck Taylors to improve comfort and boost sales.
Walmart Fires Back With Own Sales Promotion Against Amazon's Prime Day
Wal-Mart Stores and Amazon Inc. are duking it out in a massive online discount contest that will leave customers as the real winners.
Mondelez Looks to Replicate China Success of Slim Oreos in US
Snack maker Mondelez International Inc. will introduce a slimmer Oreo to American consumers this July that it is meant to appeal to adults looking for a classier version of the cookie.
Corona Brands Post Strong Beer Sales, Acquires Meiomi to Boost Wine Line Up
Alcoholic beverage maker Constellation Brands Inc. reported on Wednesday a 15 percent increase in profits in the first quarter ending in May due to improved sales of its Corona and Modelo beer brands.
NFL Signs 4-Year Sponsorship Deal With Hyundai as Korean Car Maker Looks for Sales Boost
Two of the United States' most watched sports league will soon have Korean brands as official sponsors after the National Football League signed a four year-year deal with Hyundai Motor Co.