Franchise News

Wendy's Introduces 'Right Price Right Size' Menu

Jan 04, 2013 11:36 PM EST | By Staff Reporter

Wendy's has introduced its new Right Price Right Size Menu which includes up to 18 items available from 99 cents to $1.99.

It is now available nationwide and features a range of options, including four different cheeseburgers, three chicken wraps, two side salads, chili and a chicken sandwich.

"Value is what you get, not just what you pay," said Craig Bahner, Wendy's chief marketing officer. "Consumers are making smart choices how they spend their money. Our new Right Price Right Size Menu is a cut above the competition in variety and taste by offering more flavor and meal options than other value menus."

Additionally, Wendy's is promoting a $1.99 kids' meal after 4 p.m. with options for apple slices, Juicy Juice Apple Juice or TruMoo Milk.

Today's economy makes it harder for families' to enjoy the fun experience of dining out together. We're lowering our Kids' Meal price and offering more choices for side options. Together with our expanded value menu, we offer quality foods, variety and portion sizes to make the family meal a great experience," Bahner said.

Visit NBCNews.com for breaking news, world news, and news about the economy

© 2024 Franchise Herald. All rights reserved.

Franchise News

Real Time Analytics