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Claire's and Walgreens Partnership: Fashion Meets Pharmacy in 4,400 New Locations

Mar 14, 2024 06:56 AM EDT | By Jep Collins


(Photo : Pexels/AnastasiaShuraeva)

Claire's, the popular accessory store, has partnered with a famous pharmacy chain to bring its products to 4,400 more stores. Customers can look forward to seeing these new additions by the end of this month.

Claire's Accessories Now at Walgreens

Claire's, a favorite spot for jewelry and accessories, has partnered with Walgreens to bring its trendy products into drug stores. By the end of March, shoppers can find various Claire's items, including jewelry, hair accessories, and cosmetics, at 4,400 Walgreens locations nationwide.

These items will be showcased in special displays located in the seasonal section of the participating Walgreens stores, making it easy for customers to find what they're looking for.

Claire's carefully chooses the products that will be available at Walgreens, aiming to appeal to younger customers with their selections.

According to a recent announcement, the new selection at Walgreens will offer something for everyone, fitting perfectly into daily life and special occasions. This move makes Walgreens the latest in a series of retailers to feature Claire's products, joining the likes of Walmart, DSW, and Toys 'R' Us.

Claire's CEO, Ryan Vero, shared why Walgreens is an ideal partner for expanding their brand's presence.

Vero announced their collaboration with Walgreens, highlighting how it combines Claire's fashion-forward products with Walgreens' daily convenience.

"Walgreens serves millions every day, and we're bringing our trendy shopping experience to new and loyal customers. This partnership is about giving Walgreens' customers more reasons to love shopping there, deepening connections, and encouraging personal style," Vero said.

Walgreens' group vice president and general merchandise manager, Dale Johnson, expressed his enthusiasm for the new range of products. "Walgreens aims to have everything our customers might need.

By including Claire's accessories, we're making sure they have even more choices, whether they're looking for a special gift or something for themselves. We're committed to helping our customers express their unique styles, and we're thrilled to welcome more brands that help us do just that," Johnson stated.

Also Read: Shoppers Call for Nationwide Boycott Against Walmart Over 'Skyrocketing' Grocery Prices

Claire's Expands Partnerships, Updates Brand


(Photo : Pexels/GodisableJacob)

Claire's, known for its accessories and jewelry, is making big moves in retail by teaming up with Walgreens. This new collaboration adds to an impressive list of partnerships. In 2022, Claire's made a deal with Macy's to open shop-in-shop outlets.

Then, in October 2023, it launched displays in about 700 Kohl's stores, reports WWD. Claire's relationship with Walmart, which began in 2018, saw an expansion in 2022, further widening its presence in major retail outlets.

But it's not just about expanding its physical presence. Claire's has also shifted its focus towards attracting younger shoppers. In a surprising move last July, Claire's decided against going public, as revealed in its filing with the Securities and Exchange Commission.

Around the same time, the company refreshed its piercing brand. It introduced a new digital mascot named Pierce, a new logo, and an updated branding approach, aiming to connect more with the youth market.

Claire's is taking its brand global, teaming up with top retailers in various sectors, including grocery, drug stores, toy stores, clothing outlets, and department stores. This latest partnership adds to an already impressive list of over 40 retail alliances, showcasing Claire's success in expanding its reach worldwide.

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