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From Michelle Phan To Niga Higa, YouTube Asian Stars Rule: Make-Up, Music And Madness

Jun 23, 2015 12:43 PM EDT | By Jon Lindley Agustin

YouTube Asian stars are undeniably some of the funniest and most creative users when it comes to posting video content. Have you ever heard of the YouTube make-up artist providing useful tips through her videos? How about the Asian singer who has wowed viewers with his music covers?

These YouTube Asian stars may be different from each other, but have something in common: millions of global followers.

Website ReadWrite.com admits that Asians rule YouTube, saying that after many years of being stereotyped as "braniacs and kung fu masters," the race is becoming the new online sensation - in a good way.

Make-Up: Michelle Phan

Subscribers: 7.78 million

Michelle Phan is a both a make-up artist and a stylist who has made her way to online stardom by sharing her talent to the world. According to her official website, this Vietnamese YouTube Asian star has a growing community of 7.5 million and her videos have been viewed more than one billion times.

Using a uniform shade of baby blue and pink with font styles that are seemingly hippie, Michelle Phan's YouTube channel is a collection of make-up tutorials, fashion trend reports, gift ideas, some recipes and occasional appearances of her hot and handsome boyfriend Dom.

She has shared creative make-up ideas ranging from Twilight noir, Gatsby 1920s, bad girl make-up, Egyptian queen, spring fling, and more. But perhaps one of her most watched make-up videos was when her boyfriend did her make-up.

Music: Sam Tsui

Subscribers: 2.04 million

Sam Tsui is a YouTube Asian star who showcases his music videos with his production partner Kurt Schneider. According to his official website, he is a graduate of Yale University and is among the talents who harness the opportunities of digital music in his productions. He has reportedly appeared on "The Ellen Show," "American Idol," and "The Oprah Show," among others.

His vocal quality has been showcased in countless of music covers he has done, from as recent as Taylor Swift's "Bad Blood" to classic songs like Cyndi Lauper's "Time After Time." Some of his videos feature him singing the songs in a cappella.

Madness: Ryan "Niga Higa" Higa

Subscribers: 14.65 million

YouTube Asian star Ryan Higa who goes by the moniker "niga higa" is attracting so many girls simply with his madness. Who would have ever thought that this online sensation who does not have a great voice as Sam Tsui will be the 16th most subscribed creator on YouTube garnering more than two billion views in one of his channels?

His videos capitalize on humor, wit and randomness. His videos range from music covers that show his not-so-good voice yet are sounding so pleasant in the ears of his fans, to Buzz Feed-like videos such as "12 Worst Ways To Break Up With Someone."

One of his videos that earned the most views at over 59 million as of press time is the "Nice Guys" video which is about two "loser" guys' take on picking up girls.

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