The impact of world-renowned pop singer Beyonce has reached the shores of the Pacific nation with the rising for a new skyscraper in Australia that is inspired by the one of her music videos.
According to a report by design website Dezeen Magazine, Australian firm Elenberg Fraser is building a 226-meter high Beyonce-inspired skyscraper Melbourne, Australia that will feature the artist's curves from her music video titled "Ghost."
The Beyonce-inspired skyscraper to rise in Australia has a shape that pays tribute to the "undulating fabric-wrapped bodies of the dancers in the music video."
Called Premiere Tower at 134 Spencer Street, it will both be an aesthetically-pleasing and structurally-efficient 68-storey tower that will rise soon in Melbourne, the report added. It will have 660 apartments, a 160-room hotel, mixed-use and commercial spaces.
Beyonce's music video that inspired the design of the building is a song from her self-titled album in 2013 used flowing fabrics in the choreography, as well as a minimalist effect.
"For those more on the art than science side, we will reveal that the form does pay homage to something more aesthetic - we're going to trust you've seen the music video for Beyonce's Ghost," the firm said on its official website.
The Beyonce-inspired skyscraper reportedly used parametric modeling, a variety of digital design that enables complex shapes to be made in response to data constraints, to showcase the curves and the bulges of the building in Australia.
Not only it is a building of beauty, the company said the tower's shape is also responsive to climate, wind and other limitations in the area.
"This project is the culmination of our significant research," Elenberg Fraser said. "The complex form - a vertical cantilever - is usually the most effective way to redistribute the building's mass, giving the best results in terms of structural dispersion, frequency oscillation and wind requirements."
Dezeen Magazine added that the Beyonce-inspired skyscraper in Australia is backed by a Singapore-based property development firm Fragrance Group. Public house the Savoy Tavern will reportedly be demolished to pave way for the construction of the Melbourne tower.
Beyoncé-inspired skyscraper to be built in Melbourne: https://t.co/7azKgvEVvM #architecture pic.twitter.com/9Cqa1kE8v8
— Dezeen (@Dezeen) July 6, 2015
