Franchise News

Red Robin Offers Free Jim Beam Bacon Swiss Burger for Jim Day

Dec 03, 2012 01:07 PM EST | By Staff Reporter

Red Robin will offer a free Sweet Jim Beam Bacon Swiss Burger to any guest named Jim, Jimmy, James, Jamie or any other related moniker at participating restaurants nationwide on Tuesday, Dec. 4.

Red Robin also announced in the statement that a free Jim Beam Bacon Swiss Burger will also be given to anyone who lives on Jim Street or on any street that includes a variation of Jim in the street name.

"On Jim Day last year, we served nearly 25,000 free Sweet Jim Beam Bacon Swiss Burgers to guests lucky enough to share the most popular first name in the U.S.," said Denny Marie Post, senior vice president and chief marketing officer of Red Robin, in the statement.

"We got tons of great feedback so we're doing it again, even bigger.  This year we've included a new way to qualify. If you aren't a Jim, James or Jamie but you do live on James Street, you're in!"

The free burger will be given to anyone with a valid photo identification that can verify their name is "Jim" or a variation of it and/or proof of address.

The Jim Beam Bacon Swiss Burger is topped with hardwood-smoked bacon, caramelized bourbon onions, melted Swiss cheese and a sweet bourbon glaze.

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