FRANCHISE HERALD
Monday September 23, 2019

updated - September 23, 2019 Monday EDT

McDonald's Sales Up 2.6 Percent in May, Company Reports

Jun 10, 2013 01:51 PM EDT | By Staff Reporter
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McDonalds Corp. reported global same store sales climbed 2.6 percent in May as sales rose by 3.6 percent in the month, or 5.2 percent, adjusted for currency fluctuation.

McDonald's sales in the U.S. as up 2.4 percent, as customers embraced new menu items such as Chicken McWraps and health-focused Egg White Delight sandwiches. Sales at restaurants open at least 13 months rose 2.4 percent in the United States, while they rose 2 percent in Europe and 0.9 percent in the Asia/Pacific, Middle East and Africa (APMEA) region.

"McDonald's strategic initiatives and diligent focus on the customer generated global comparable sales growth in May amidst ongoing uncertainty in the macro environment," said President and Chief Executive Officer Don Thompson in a statement.

"Our System is aligned behind providing great service to the 69 million customers who visit us daily. We are confident in our strategies and competitive advantages and will continue executing our customer-centric Plan to Win to build market share and drive sustained profitable growth."

McDonald's has countered by introducing new products such as chicken McWraps and egg white McMuffins. It is also expanding its test of a late-night breakfast menu and eliminating some items, including Angus burgers and its fruit & walnut salad.

In Asia/Pacific, Middle East and Africa, McDonald's cited improvements in most areas, except flat performance in Japan, and declines in China, an area which has suffered in the wake of an avian flu outbreak.

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