Franchise News

Yum Brands Could Establish New Chicken Restaurant Super Chix

Apr 07, 2014 07:16 PM EDT | By Justin Stock

Super Chix is the name of Kentucky Fried Chicken's new chicken restaurant that its sister company Yum Brands is currently trying out the an Associated Press article on the ABC news website reported Monday.

"This is an exploratory concept that may in the future be considered for international purposes," Virginia Ferguson, a spokeswoman for Yum Brands told the AP in article on ABC News.

Yum is expected to keep looking at the options that are available to the company for doing business internationally, one of which would go by the name Bahn shops, which have Asian subs on the menu the AP reported in an article on the ABC News website.

The Super Chix menu items include chicken sandwiches, chicken tenders, french fries, and pudding, Customers can also select from toppings such as kosher pickles, jalapenos, and sweet pickles, along with smoky honey pepper, and sweet and sour Srirahca.

KFC is focused on regaining its value after Chick-fil-A gained the reigns in 2012 for the amount of sales that were brought in during that year according Technomic, an analyst of the food the world the AP article on the ABC News website reported.

KFC wins with the number of locations it has compared to Chick-fil-A, however the company's sales have decreased even with additions to the company's restaurant menu.

KFC removed the bones from its chicken to make a new creation in boneless chicken in April 2013 as a way to cater to young adults in their 20s or 30s who tend to prefer meals they can grab when on the go, and can easily obtain AP reported in an article posted on the Post's website.

"Younger people don't tend to be fans of bones - they've grown up with nuggets," Rick Maynard told the AP in an article posted on the Huffington Post's website.

© 2024 Franchise Herald. All rights reserved.

Franchise News

Real Time Analytics