Franchise News

McDonald's rolls out app to make ordering food faster

Jun 30, 2014 01:31 PM EDT | By Staff Reporter

If fast food isn't fast enough, McDonald's is rolling out an app that allows customers to order their meal directly from their smart phone.

The fast food giant is currently testing an app that allows customers to order food ahead of time at 22 locations in Georgia and Alabama. The app is called McD and it is listed in Apple's iPhone store and on Android devices but hasn't been officially announced yet.

Customers can order their food and when they arrive at the store, they click the app again and then the food is cooked.

Another food chain Panera is already allows customers to order and set a pick-up time on the app, before collecting their orders from a shelf in store.

"We are testing these technologies in a few markets, so it's premature to speculate on the decisions we may make after the tests, but we're excited to bring a cutting-edge experience in the future to our customers," Lisa McComb, a spokesman for McDonald's said in a statement, according to Time.

Meanwhile, Burger King and Dunkin' Donuts already offer smartphone apps that allow customers to order and pay remotely. The industry is responding to demand among younger fast-food customers for digital services that streamline ordering.

© 2024 Franchise Herald. All rights reserved.

Franchise News

Real Time Analytics