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Kroger Faces Backlash as Poor Service Pushes Customer to the Edge

Apr 12, 2024 11:49 PM EDT | By Jep Collins

A customer talking to a grocery employee

(Photo : Pexels/KampusProduction)

Due to bad customer service, a shopper has never returned to Kroger. The customer shared their grievances on the social media platform X, explaining the ordeal that made them feel helpless.

Shopper Slams Kroger Over Gift Card Issue

A Kroger customer has taken to social media to express their discontent with the treatment they received at one of the grocery chain's stores concerning a gift card problem.

"I will never shop at Kroger (Ralph's) supermarket again. The store manager was rude and obnoxious," the frustrated shopper said.

"Don't even bother calling their customer service. They will simply say they will have someone contact you in 24-48 hours.

"Here's the kicker. They happily take your money but will give you a runaround. When you ask to speak with a supervisor, they will tell you it's not their responsibility," the customer continued, urging others to boycott the store.

Kroger responded to the complaint by apologizing and promising to forward the issue to their Leadership Team.

"Poor experience is just the icing. A customer should have never felt helpless. A customer should never have been told just to call a number and come to think that the business office was already closed. The store supervisor told me it's not their responsibility," the shopper replied, clearly dissatisfied with the response.

Also Read:Dollar Tree Announces Closure of 1,000 Family Dollar Stores Nationwide in Strategic Shake-up

Shoppers Frustrated with Kroger's Checkout Lines

A person paying at the counter

(Photo : Pexels/Kampusproduction)

Social media has become a powerful tool for customers to express their grievances, and many Kroger shoppers are using it to highlight their dissatisfaction with the store's checkout processes.

One disgruntled customer recently criticized Kroger's customer service by posting a photo on the platform X, showing a long checkout line at one of their stores.

This particular store, located in Brentwood, Tennessee, had been converted to primarily use self-checkout stations as part of an experiment started in early 2021. "Stay away from Kroger in Brentwood. It's like Kohl's on Black Friday. #disaster," the customer warned in their post.

Lauren Bell, Kroger Corporate Affairs Manager, told WKRN that the self-checkout system "allows our customers to scan and bag their items," intended to speed up the shopping experience. However, she noted that not all checkout clerks were replaced; staff are still available to assist those who need help with the machines.

Despite these measures, complaints about the waiting times at these self-checkout-only stores have persisted.

Another shopper expressed frustration over having to wait 30 minutes just to use the self-checkout, questioning, "Since you don't have employees to pay running the registers and bagging, can we get a grocery credit for having to wait 30 minutes minimum to use the self-checkout?"

Responding to the mounting complaints, a Kroger representative offered to convey the shoppers' feedback to the company's leadership. This prompted a sharp retort from a frustrated customer: "Can I talk to leadership? Because this lack of customer care is standard for your company. I can only imagine how it affects employee retention & revenue."

This social media wave of criticism underscores Kroger's challenges in attempting to streamline its checkout process while maintaining customer satisfaction.

Related Article: 'Had to Hit Cancel': Shoppers Identify Critical Flaw in Whole Foods' New Cart Technology

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