Franchise News

Burger King's 'Big King Burger' Makes Return to Restaurants

Nov 05, 2013 11:21 AM EST | By Justin Stock

Burger King's big king burger is back the Associated Press reported Tuesday.

"The Big King is a hamburger, consisting of two grilled beef patties, sesame seed bun, King Sauce (a Thousand Island dressing variant), iceberg lettuce, onions, pickles and two slices of American cheese," the bring back the big king! Facebook Group said in their description about the product.

Burger King previously offered the 510 calorie burger for a short time, but it did not have an extra bun in between the ingredients like its competitor, McDonald's does with their 550 calorie Big Mac burger.

The news is the company's latest development since it attempted to alter its menu with items similar to its competitor McDonalds. These include changes made last spring such as fruit shakes, chicken snack wraps, and specialty coffee drinks.

The developments also come after Burger King's chief executive officer Bernardo Hees moved to Heinz ketchup last month The Pittsburgh Post-Gazette reported.

3G capital and Warren Buffet's Berkshire Hathaway bought Heinz this year in a partnership. Its new CEO, Hees, is also a partner of 3G capital, which recently bought Burger King. Hees is also Burger King's vice chairman of the board.

The company has also introduced its new McRib sandwich, chicken nuggets, and new healthier, and lower calorie Satisfries in September.

A small serving of Burger King's Satisfries weighs in at 270 calories and 11 grams of fat vs. 340 calories and 15 grams of fat for a small serving of its classic fries. As a result of a slight change in the recipe for the fries - but with no change in actual ingredients - the fries absorb less oil, so they have fewer calories.

According to the statement, Burger King intends to give away more than 10 million value-size orders of Satisfries, which usually cost $1.29.

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